Pemburton’s Whiskey Alliance is a fictitious restaurant for which I created restaurant branding, including a vector logo, as well as digital mockups for a menu cover, a coaster, and a whiskey glass, sourcing stock photos to match Pemburton’s aesthetic.
Pemburton’s Whiskey Alliance is described to be a hip gastropub with a speakeasy theme. To reflect this, I drew inspiration from the ornamentation of 1920’s logos, as well as speakeasy imagery - a common symbol being an eye, and put a modern spin on it.